Organic Products
Pure Earth distributes an extensive range of Australian organic products nationwide. Many years of research have contributed to develop our organic product formulations as we at Pure Earth are committed to living free of the harmful chemicals so prevalent in today's world. Pure Earth "organic" is your assurance of quality in the true meaning of the word i.e. produced without the use of artificial fertilisers, pesticides etc. Pure Earth organic products do NOT include any harmful chemicals, synthetic fragrances or artificial preservatives and colouring.
The word "organic" has been the subject of great debate recently due to abuse by those less scrupulous and commercially driven in a very lucrative market. Often coupled with the word "natural", these 2 words imply living free of harmful chemicals, home-made, pure and safe but misuse of these terms endanger the entire industry by discrediting those of us who pride ourselves in our ethics.
We see an increasing display of floral emblems mimicking logos of organic certification organisations designed to delude the public about the authenticity of organic products. Be aware and read your labels; check symbols for organically certified qualifications. The increasing use of these false symbols can be deceptive, inviting scepticism and they are absolutely meaningless.
Pure Earth believes in "what you see is exactly what you get" and we are proud to offer the purest, safest, best quality organic products available without claiming to be anything we are not. Our herbal ingredients and plant extracts are certified organic wherever available. Our manufacturers are not only TGA approved but carry BFA, NASAA and OFC organic certification on many of the ingredients used in the formulation of Pure Earth organic products.
We at Pure Earth pride ourselves on our integrity and every ingredient used in our Australian organic products, no matter how miniscule, is declared on our labels and in our catalogue.
The goals of organic certification bodies and Pure Earth are one and the same. We are united in our desire to better the environment and increase public awareness of the increasing chemical intrusion into our lives and our environment. At the same time, Pure Earth is contributing to the support of the Australian organic industry.
Did you know that organic farmers in Australia receive NO government aid despite increasing community demand for chemical free organic products? Sadly we still have a long way to go to keep up with our European "Jones's"!
Pure Earth is in the process of obtaining certification for its organic products and has already achieved this distinction on several products within its rapidly growing range.